A look inside the profitable world of online marketing.
Archive for August, 2009
The four levels of learning
Aug 31st
Hey guys!
I was chatting with my friend Randy the other day, and he said something interesting to me tht I thought I would share…
Randy is the manager at The Cigar Bar, which is one of my “satellite offices” here in South Florida… One of the places where I work when I get tired of my home office.
Anyways, Randy told me he explains to his employees the “four levels of learning” and they go like this:
1. Unconcious Incompetience. This is the first stage of learning… You basically don’t know anything… And you don’t even realize how little you know.
2. Concious Incompetience. This is where it dawns on you how little you really know, and how much you have to learn. You still suck at what you are tryint to do, but now you realize it. This is like, a wake up call for most people.
3. Concious Competience. Now you know the job… But you really have to focus, and pay attention to do it well.
4. Unconcious Competience. The fourth stage of learning. Now you know the job so well you can do it in your sleep.
Anyways, I found this interesting.
Erik
Erik Stafford Named StomperNet Faculty!
Aug 25th
StomperNet, the leading Internet Marketing training and educational company, has announced the addition of eBusiness veteran Erik Stafford as StomperNet faculty.
Erik comes from an advertising and design background and has won numerous awards over the past fifteen years, including several AAF-ADDY Awards. He has worked with a wide range of companies around the globe.
Most recently Erik has worked “behind the scenes” on several high-profile internet launches, providing his creative expertise to increase responsiveness and conversions.
Erik is an expert in direct response branding, direct response design (online and offline) and after leaving the grind of working for clients, he’s become an in-demand coach, consultant and speaker. His work has been responsible for millions in sales.
Brad Fallon, StomperNet’s CEO announced the addition of Erik Stafford via email newsletter, saying via Ross Goldberg that “(Erik is the best)… when it comes to helping newbies, guiding them into a business model that works, and teaching the basics of internet business in a way that can be understood.”
Erik added, “I am so pleased to be involved with a company that has such high standards for success, and I look forward to helping Stompers achieve their goals!”
Interesting exchange with my 5 year old
Aug 7th
Hey guys…
The other day I was running some errands, cruising around in the JEEP with my 5 year old son Evan…
And out of the blue, he leans over and says to me:
“Sometimes I have dreams about hurting people.”
…
……
Seriously!
……
…
I was speechless for a minute… I didn’t know what to say!
So after a minute of careful deliberation, I said to him, “Evan, I wish you were having dreams about HELPING people instead… not hurting them.”
And the funniest thing happened.
He sighed, and said “Dad, you just don’t get it…
“I don’t want to hurt GOOD people, just ‘bad guys’ that hurt animals, or other people. Like Batman, or Superman…
I want to help good people, and the animals… and hurt bad guys.”
It was a serious revelation for me.
In a split second I went from being REALLY concerned about my son to being REALLY proud of him.
Anyways, I am not sure why I am sharing this with you, or what it has to do with marketing or business…
Or even what the moral of this story is…
Maybe it’s to not automatically assume people understand what I mean when I say something to them?
And not to automatically think I understand where someone else is coming from without digging a little deeper?
Let me know your thoughts.
Erik
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